We promoted Sherwin-Williams paint through this interactive, educational quiz about the how color affects our memories. Try out the quiz here.
Campaign Outcome:
The campaign launched on August 26th and ran through November 30th.
314K pageviews were delivered and we had 520K clicks within the page.
1 in 5 page visitors started the quiz and of those who started the quiz, 2⁄3 completed it.
Process and Wireframes: