This campaign helped to promote Sherwin-Williams paint through an interactive and educational quiz about the how color affects our memories.
The Campaign Outcome
The campaign launched on August 26th and ran through November 30th.
314K pageviews were delivered and we had 520K clicks within the page.
1 in 5 page visitors started the quiz and of those who started the quiz, 2⁄3 completed it.
Quiz Results:
Process and Wireframes:
